[SEASONAL CAMPAIGN NAME]
A seasonal campaign needs to feel distinct from the church's regular visual system without looking like a different church. Warmer, quieter, carrying its own emotional register while still clearly C3 Mosaic.
The constraint
Christmas is the one Sunday of the year when a church has visitors who have never been to church. The design had to read as welcoming to a complete stranger, not as insider material for regulars.
What we made
- Seasonal identity extending the core palette without replacing it
- Four weekly title treatments, English and Spanish
- Service invitation set for print and social
- [LENGTH]-second invitation video
- Slide set for [NUMBER] services including the Christmas service
Outcome
[FILL OR DELETE. Attendance against a normal Sunday is the number that matters here.]